Doing More with Less: Word Economy!

Doing More with Less: Word Economy!

As a teacher, when I would tell my students a page limit or word count, they would always rejoice at a shorter version of either. I would let them celebrate briefly until I told them that writing less would actually make their job harder. What!? But…less work!...
Happy Birthday PROMO!

Happy Birthday PROMO!

It’s my daughter’s 4th birthday! She changed my life. She has made me question life. And she has proverbially saved my life on more than one occasion. She is also the reason for my business. I talked about being a mompreneur in my post earlier this week...
Do You Just Hate the Term “Mompreneur”?

Do You Just Hate the Term “Mompreneur”?

  Lemme tell ya something: I used to hate the term “mompreneur.” I thought it was condescending, overly simplistic and too cutesy to be taken seriously. Then I became one. And I’m totally into it. I (wrongly!) assumed that it was a term given to women to downplay what...
My Weird Love for Web Copy

My Weird Love for Web Copy

“Web copy” is one of those sort of jargony words that writers say and normal people let us say and wonder what the heck that means. Lots of writer types like to keep people confused, but not me. I love writers. I mean, I am one. But sometimes we can come...

How to Create Awesome Content Super Fast

Does content creation feel like a total time-suck for you? Lemme tell you, I’m a writer and sometimes it can feel like that for me. Anyone in the blogging world knows that “content is king.” But we also know that it takes a ton of time and energy to create that...